Senior Marketing Manager 5G Technology required for a FTSE 250 backed company
Our client is a start-up business with the backing of a FTSE 250 company. The mandate of this new organisation will be to build and maintain 5G communications networks. The business will have a number of revenue models and the size of contracts with range in value from £1m-£5m for trials and up to £100m when fully engaged running over many years.
The Senior Marketing Manager will lead all marketing activities on a hyper targeted basis into government/regulators, transport infrastructure providers and key channel/partners to reach influencers and decision makers in buying the 5G communications solution.
This marketing role will follow the classic marketing approach but work together with sales and finance to optimize every campaign, every event, every solution development to ensure we maintain the targeting and focus on the most promising opportunities. This means also ensuring a perfect competitive positioning that builds on uniqueness of the solution. So, essentially using marketing communications to drive brand and solution awareness, generate interest and open doors just wide enough for sales to rapidly build lasting relationships, supporting the building of a highly qualified pipeline of strong and direct relationships.
Working for the Sales Director, this role will have a very strong awareness to lead generation focus. As such, it will be exceptionally operational in driving personal and agency delivery whilst engaging the whole team in the marketing process from pricing to product to place.
The role will suit a well-rounded marketing professional seeking to own and grow our client’s brand and the 5G solution, taking personal responsibility for success whilst sharing this with the wider team and engaging them in supporting every activity.
If you feel that this opportunity could be of interest for you, or you would like to recommend one of your contacts, then please contact Toby Mussell at the PSD Group. PSD are an international recruitment services company headquartered in the UK, with a successful track record of placing mid to senior level executives across the technology and professional employment markets internationally, for thirty years.
Location: UK or Europe